Note to Self:

Right before you get ready to move isn’t the best time to say you’re going to get back on track and follow your posting schedule.


Accepting all good vibes and well wishes for what a hot mess this move has been.


In Like a Lion!

Happy March everyone! Remember when I said I was going to post one of my what I’m listening to every Saturday? Let’s all just take a second to laugh at that and then you can read about me handling my own expectations and plans in my last post. But without further ado, here’s what I’ve been listening to lately:

Superorganism – Superorganism

Listen to it here.


Wild Child – Expectations

Listen to it here.


L8LOOMER Feat. Doja Cat – Right Side

Listen to it here.



How Do I Entrepreneur?

Managing Expectations

I have learned that as long as I hold fast to my beliefs and values – and follow my own moral compass – then the only expectations I need to live up to are my own.

-Michelle Obama

Expectations are important, but for me, they can also be something that can grow too big and lead to disappointment and a loss of a will to keep pushing forward. As I continue with the adventure of launching Justus Tickets, I am learning that I can often let my expectations get the best of me instead of being a source of inspiration.

So, where does the delicate balance reside? That’s the million dollar question because it will undoubtedly be different for everyone. For some, you need to dream as big as you possibly can to get things rolling. For me, I need to keep it realistic that maybe something great will happen, but at most I’ll get a few Twitter followers from something new I’m implementing. If I let my expectations get out of hand, when they aren’t met, I’m left feeling defeated and that all my work was for nothing.

This is for my personal life as much as my professional life. We all know that we’ve hyped up a night out more than it should’ve been and then it seemed dismal when it was really a good time. People always say that entrepreneurs are usually planning for what could possibly go wrong and how to fix it instead of how to handle great success (I mean, when 99% of startups fail, we have to, right?) So, it looks like somehow I did land on the right path for my personality.

Managing expectations is the first step, but what is even more important is handling the aftermath of dreaming too big (or maybe too little.) It is important to know how to get back up, dust yourself off, and not lower your expectations in order not feel this way again.

I start in small steps to get my footing and my confidence back under me. I strive for an excellence that I cannot always achieve, but everything can be a lesson. I mean, look at the new header for How Do I Entrepreneur posts? It just takes a couple days of actually being around real designers to realize how not appealing something you made is. It doesn’t stop with that moment of self-doubt or disappoint at least for anyone that wants to succeed. You take what you learned and you implement it everywhere you can.

One of my biggest rules in life is that when I close myself to learning and growth is when I should stop setting high expectations. Keep setting your expectations wherever they need to be for you to give the world your best self and keep learning and growing every time they hurt your feelings.

How Do I Entrepreneur?

Justus Tickets on the WeAreLATech Podcast

Listen to the podcast here.

I am so thrilled to share my FIRST podcast feature and it’s even more exciting that it is for Justus Tickets. I discuss how the idea of my company was born, Gust Launch, the Media Ventures program and much more!

If you love the idea, head over and sign up for our Ship for updates.

If you are a fellow entrepreneur and love the idea of Gust Launch, use this link to get 15% off!

Hope you find it enjoyable and maybe even learn something from my journey!

How Do I Entrepreneur?

Beware of “We just need to wait for the right time”

“Those who stand at the threshold of life always waiting for the right time to change are like the man who stands at the bank of a river waiting for the water to pass so he can cross on dry land.”

-Joseph B. Wirthlin

You may say it to yourself or you may hear it from others, but take it from firsthand experience that any time you hear “We just need to wait for the right time” is a red flag. I understand that success often comes from doing the right thing, in the right place, at the right time, but if you are stalling/procrastinating/ stagnating waiting for the right time, things are not going well. I had personal experience with this coming from myself and from someone that I was told could “make or break” my company.

At the end of the day, if you aren’t moving forward in some manner then you need to reevaluate. What is making you scared to move forward? What do you think you need to move forward? Can you do it yourself? Is there someone you can ask for that help? I fell into this mindset when I finished my graduate program and was applying for incubators and accelerators. I fell into a lull because I felt that I needed those mentors and guidance to correctly do things. Yes, I have made some mistakes since moving forward, but nothing life shattering and it’s nothing compared to the progress I’ve made.

I don’t know if it’s easier or harder to ignore this sentiment when it’s coming from yourself or from an outside source. There are times when someone can be saying this to you with a completely valid reason. You need more materials, you need to show a little more traction or several other scenarios. These people are helping you to not jump the gun and lose a chance at something because you acted too quickly and when it was time for things to happen people have lost interest. They are telling you to work, so do it!

What you have to be wary of is when things don’t necessarily need a time limit or they are not giving suggestions for anything to be improved before they complete whatever action is in question. If this is happening, that person is probably using “waiting for the right time” as an excuse instead of telling you the truth about a situation. You can only be met with that response so many times before you realize that nothing is going to happen. Can you get out of that relationship? Can you speak with them and let them know that waiting is no longer viable? Sometimes you’ll walk out of the conversation with action and sometimes you’ll walk out of the conversation knowing a relationship wasn’t what it was promised to be and that it would be better to expend your energy and time elsewhere.

So, whether it’s coming from inside or outside, stop waiting. Go out and do things (even if they are very small.)


Cheers to One Year

Happy anniversary, LA. To be honest, I didn’t think we’d make it this long when I first arrived. It’s raining just like it was the day I first drove into the city after days packed into my Jeep Renegade with all my stuff, my dog, and two other people. It’s been a crazy year of growth and coming to realizations that I would never have imagined on the horizon that day. I completed my graduate degree and I finished it strong, which I’m so proud of from having a history of slowing down before fully crossing the finish line.


I will never let go of the child inside me
Graduating meant a well-deserved vacation


I live somewhere different now and I’m getting ready to move again within the next couple of months. I still have my moments of questioning if I should move back east, but for now, every part of me wants to be here when I sit down and fully think of it. Michael moved in with me. I was able to visit home once and some many people came to visit me.

My aunt and I at Absinthe
Shout out to these two for bringing me furniture when I was living out of plastic tubs
My other half made it across the country to see me


These two deserve medals for moving me countless times and across countless miles


Moving here has made me so thankful for where I grew up, who I grew up, and who raised me. Once the majority of the Media Ventures kids headed back to wherever they call home, it hit me that I don’t have a big support group here. I have difficulty making friends when it’s short interactions like events or at bars. I’ve written about it before and it surely hasn’t changed. It has made me realize that I haven’t given up on any of the things I believe in to be better liked in LA. It’s a hard city to make friends in that are going to be there and that you fully click with if this lavish lifestyle isn’t something you are used to or have any desire to live. I want to start Justus Tickets because I want to see more diversity at shows and to see the fans that music was made for in the audience. It’s to get those fans that you see holding signs of how music saved their lives into that audience more often. It’s not about the money. Don’t get me wrong, it would be nice if it succeeds, but that isn’t what drives me for that or anything in life.


I’m so happy he moved here and I have someone to enjoy daily things with
We’ll always find time to get out of the city
Sometimes you drive an hour to the fair because it’s something that reminds you of your small town
I still notice the smallest things and take time to connect with things that make me feel like myself
My number one companion

I’m working on becoming more patient, which is harder and easier in this constantly moving city. There’s one side of it that is so urgent and so nonstop, but at the same time, California has such a sense of relaxation to it. People that are willing to slow down in order to take care of themselves so they are producing the best things they can. Being patient while still working towards your goals pays off and there is no better example than Mike recently being featured in a Vice article. He impresses me every day with his balance of his job that pays him and finding time for what he would rather be paid for. Life’s different than I ever would have imagined it and even with it being different, I can’t wait to see where I’ll be in another year. For now, I’m happy to call you home, LA.


It was my first Christmas not in Uniontown, but I spent it with my new family and was happier than I ever would have expected.



How Do I Entrepreneur?

ALERT: Be prepared to not be someone’s first priority

One of the biggest things that I have had to adjust to with really going after Justus Tickets is grasping the fact that I’m still just a small fish in very, VERY big pond. I am based in Los Angeles so when I’m talking to people that are helping me redo logos or even sitting down with different mentors, I’m far from the most important person they’ll speak to that day.

You have to find a balance between staying persistent with those that do not care as deeply as you do about your startup/venture while remaining understanding of time constraints they may have, but still not letting things slip through the cracks. It’s frustrating and it’s probably one of the hardest things I’ve had to deal with.

It is important to realize that there are people out there that can do the jobs you need to be done a lot better than you. Yes, at first you may have to do them, but as your grow or deciding on what will help you grow, it will be important to be able to give someone else the power to do that job. I read a great article about it recently that I highly recommend, you can find it here.

You can’t control everything. Giving up control and having to rely on others isn’t always fun, but it’s necessary. It could mean the difference between growth and being stagnant. All the best in figuring out the next thing to you let someone else take control over.